In the United States, it has been established that up to 90% of the population aged 15 and above prefer the use of email for their communication as such proving the fact that this is still one of the most popular forms of communications we have around. Coupling this is the bit that emails have such a high click rate with 99% of people who receive them checking them at least by the end of the day and some figure close to 60% checking on their emails before anything else. From these facts of statistics, what we see is the fact that emails still remain one of the most powerful tools one can trust when it comes to delivering a message and ensuring that it is passed to the recipient for effective engagement.
Thus when it comes to marketing, digital marketing in particular, email is one of the best of ways for you to connect to your audience, generate leads and generally see an improvement to your SEO. When we get to the subject digital marketing, note the fact that there is actually so much going into this and one of these is the social media algorithms. When it comes to the social media algorithms, one thing that is to be known is that these are the main influence when it comes to getting as much of organic reach and with them changing so often, it gets to be so tough to achieve as much of the organic reach with your digital marketing efforts.
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The fact is that email subscribers have already shown their interest in your brand and the content. Looking at this from this given perspective, it follows that the engagement you have with the subscribers can yield you as much traffic and this can indeed prove to be such a powerful and impactful marketing effort.
Having a powerful email newsletter would work to so indirectly boost your SEO efforts. To learn some bit more on some of the ways that you can make your email marketing help your SEO efforts, view here!
Actually, when it comes to the ways that you can have your email marketing campaigns help boost your SEO efforts, these are quite a number as a matter of fact. Below is a look at some of these methods to consider.
One of these is through the use of inbound links. For some of the ways to acquire inbound links, read more here.
By and large, when it comes to improving SEO, acquiring strong inbound links is one of the most important tricks to employ.
Consider improving your bounce rates even as yet another trick to help boost your SEO with email marketing.